Previously, people were using the old marketing techniques to create awareness on a product. These methods had a smaller customer reach and were expensive. Traditionally the following were used in marketing; TV and radio adverts, brochures, marketers and others among others. The nest marketing methods are used today. These techniques are relatively cheaper and have a large customer reach. They include PPT, SEO, event displays, email, affiliate, and referral marketing. A lot of modern marketing methods are facilitated by the internet. This article is about the event display. The event display consists of tablets, TVs, banners, marquees, flags, inflatables and others used in visual marketing. The event displays also create a good and long lasting impression in the minds of the attendees. The following are the common types of event displays.
The first event display is the branded marquees. A marquee is a small tent made of poles and straps used to provide shelter for events, weddings, and festivals. A branded marquee is, therefore, a tent which has the names, colors, messages and pictures on a company or product. During the marketing events, the staff of a certain brand normally seat under their branded marquee.
The branded flags are the next types of event display. The flag consists of a piece of clothing and a pole which supports it. The flag is said to be branded since it has the logos, colors, names and the messages on a company or product. The branded flags are common at the entrance of the events’ venue where every attendee will pass.
The TVs and the tablets are the next types of event displays. A small personal computer is called a tablet whereas the TV is an electronic equipment with a big screen. The tablets and TVs are today used in marketing products and brands. The TV gives a good experience since they display moving pictures while the tablet can be operated by the use of fingers. These event display equipment are supported by the use of stands and are better since they also produce sound.
The other event display is the custom-made tablecloths. Materials used to cover tables are called tablecloths. The custom-made tablecloths are made according to the requirements of the company or event and contain colors, pictures, and logos on the company product or event. During the events, the custom-made clothes are used in marketing by covering the table under various marquees.
Another good example of an event display is the portable brochure holder. A stand which holds brochures so that the attendees can view and pick them with ease is known as portable brochure holders.
These are some equipment that makes up the event display.